Course curriculum

    1. Lesson 1: Endorsement Sparking Action

    2. Lesson 2: How Did We Get Here?

    3. Lesson 3: Digital Consumer to Consumer Marketing

    4. Lesson 4: Understanding the Total Media Landscape

    5. Lesson 5: Digital Media Vocabulary

    6. Lesson 6: Influencers & Bloggers are also Consumers

    1. Lesson 1: Influencer Landscape in 2018-2020

    2. Lesson 2: Location & Devices

    3. Lesson 3: Influencer Trust Barometer & The Marketplace Shift

    4. Lesson 4: Positive Story Telling Impact for Your Brand

    1. Lesson 1: How Brands Work with Influencers

    2. Lesson 2: Content: What’s Your Story?

    3. Lesson 3: Influencer Campaign Examples

    4. Lesson 4: The Evolution of Influencers

    1. Lesson 1: Your Story – How are you Unique?

    2. Lesson 2: Your Platform - Platform Follows Purpose

    3. Lesson 3: Brand Selection for Your Content

    4. Lesson 4: Focus - Authentically Inform & Entertain

    5. Lesson 5: Should You Do Video?

    6. Lesson 6: LinkedIn For Influencers

    7. Lesson 7: Podcasts – Is it right for you?

    1. Lesson 1: Who and Where is Your Best Audience?

    2. Lesson 2: Content Topics that Audiences Like and Trust

    3. Lesson 3: Choosing Your Platforms

    4. Lesson 4: Resources for Data

    1. Lesson 1: Influencer Strategy

    2. Lesson 2: Verified Page

About this course

  • $27.00
  • 45 lessons
  • 1 hour of video content

Pricing