Course curriculum

  • 1

    Chapter 1: Video is Your Future

    • Lesson 1: Why Video Is Vital to Your Success

    • Lesson 2: The Facts & Trends… Video Is a MUST HAVE
  • 2

    Chapter 2: How to Use Video to Drive Brand Awareness

    • Lesson 1: Various Video Options

    • Lesson 2: What Will Work and Won’t Work

    • Lesson 3: Quiz - Which Type of Video Format Should You Use for Your Company or Brand?

    • Lesson 4: Quiz Answers Explained

  • 3

    Chapter 3: Mastering Powerful Speaking Skills

    • Lesson 1: Bringing the Brand to Life with Video

    • Lesson 2: 8 Common Mistakes When Creating Video

    • Lesson 3: 8 Common Mistakes Tip Sheet (Downloadable PDF)

    • Lesson 4: Insider’s Secrets That Can Transform Your Videos
  • 4

    Chapter 4: Body Language

    • Lesson 1: Standing and Movement

    • Lesson 2: Use of Hands and Powerful Gestures

    • Lesson 3: Sitting and Breathing

  • 5

    Chapter 5: Look Good, Feel Good

    • Lesson 1: Clothes and Makeup

    • Lesson 2: Voice and Delivery

    • Lesson 3: Get the Support You Need for Success
  • 6

    Chapter 6: Creating a Strategy for Your Content

    • Lesson 1: Become an Authentic Storyteller

    • Lesson 2: Steps to Creating Your Authentic Story (Downloadable PDF)
  • 7

    Chapter 7: Press Interviews - Delivering a Masterful Interview on Camera

    • Lesson 1: Before the Interview

    • Lesson 2: During the Interview

    • Lesson 3: The 9 Steps to a Fabulous and Effective Video Interview

  • 8

    Chapter 8: Live & Recorded Videos

    • Lesson 1: Finding the Right Talent

    • Lesson 2: Dry Runs Make Technology

    • Lesson 3: Ways to Surprise and Delight Your Audience

    • Lesson 4: Hold Q&A Sessions & Events and Have Fun!
  • 9

    Chapter 9: Best Practices for Under 30 seconds

    • Lesson 1: Storytelling Tips - Remember to Tell a Story & Stay Relevant

    • Lesson 2: Use the First 3 Seconds Wisely - Integrate Marketing Campaigns

    • Lesson 3: Storytelling Best Practices and Tips Sheet (Downloadable PDF)

  • 10

    Chapter 10: The Ins and Outs When It Comes to the Technical Stuff

    • Lesson 1: Getting Started

    • Lesson 2: The Essentials for Creating on a Budget
  • 11

    Chapter 11: Content’s the Boss… Here’s How to Deliver It

    • Lesson 1: Mapping the Content

    • Lesson 2: Shooting the Basics
  • 12

    Chapter 12: Editing

    • Lesson 1: The Essentials and Preferred Programs
  • 13

    Chapter 13: Closing & Resources

    • Lesson 1: Wrap Up

    • Lesson 2: Contact Lucy - PDF